Why is business strategy not just a go-to-market story? How to have a clear vision and the right strategy for controlled growth
Jun 22, 2023 — 02:15 pm - 3:00 PMSalle Amsterdam - Startups
Salle Amsterdam - Startups
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Description
All companies, regardless of their size and age, must have a global strategy and vision, as well as their specific variations in commercial, industrial, HR, financial strategy, etc. The commercial strategy is based on different axes and pillars, before materializing in the form of an action plan. Whether at the launch of a new activity or for a century-old company, a commercial strategy must be defined, communicated, planned, and regularly reviewed.